Dairy Block Alley
Denver, Colorado
- Mixed-Use
- Public Art
- Mountain West
- Art Curation, Art Activation
- McWhinney
Denver’s first activated pedestrian alley
Combines ten site-specific public art commissions in the length of one city block
Partnered with Colorado Crush Mural Festival to include local and international muralists during the festival
Connects with The Maven Hotel and Dairy Block Offices for a cumulative immersive experience
March 25, 2019, “Art is Part of the Experience at the Dairy Block” - ColoradoBiz Magazine
March 12, 2019, CBCA Business for the Arts Awards, Impact Award for the Dairy Block
October 2018, “Art All Around: Dairy Block, Denver’s Mayor’s Design Awards” Mayor’s Design Awards 2018
Mayor’s Design Awards 2018 303 Magazine
The Story
A unique micro-district in the heart of Denver’s historic Lower Downtown or LoDo district, Dairy Block continues the tradition of industry and craftsmanship of its historic past, while presenting its visitors with contemporary, immersive experiences. Once home to Windsor Dairy, which was brought to prominence by business man H. Brown Cannon, the Dairy Block site was originally part of a landmark 1920 real estate deal. We were inspired to tell the story of Dairy Block’s past and excited by its promising future.
We specifically chose to develop the signature experience of Dairy Block’s art program in a visible, but unexpected, location – the alley that cuts straight through the middle of the Block. The first of its kind, this “activated” alley invites pedestrians and passers-by to explore the alley and discover ten works by ten local artists. Featuring sculpture, neon work, an interactive lighted walkway, and murals, the collective experience of these works creates a sense of immersion and escape in the middle of LoDo and has made the Dairy Block Alley a “must see” when touring this vibrant part of Denver.